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Wilhelm Automotive Service Center Becomes an Certified Female Friendly® Service Center in Peoria, Arizona

Wilhelm Automotive Service Center Joins with to Offer Services Designed with Women Consumers in Mind

Wilhelm Automotive Service Center, in Peoria, Arizona, is proud to announce they are ready to address the needs of women consumers, as part of the growing network of Certified Female Friendly® locations in North America. Team members at Wilhelm Automotive Service Center in Peoria, have completed a training and certification process to provide a Certified Female Friendly® experience that exceeds women’s expectations.

“Having been in the automotive repair business for 84 years, we know that the family decision makers in households are often women. We believe that by becoming AskPatty Certified Female Friendly® we could ensure that we are helping to provide the type of environment female customers will appreciate and trust,” said Wilhelm President, Chris Garman. Visit the Wilhelm Automotive Service Center micro-site:

To become Certified Female Friendly®, Wilhelm Automotive Service Center personnel completed an extensive training program on how to best serve women. Wilhelm Automotive Service Center employees will participate in year-round instruction to enhance their awareness, appreciation, and commitment to a female-friendly service experience Wilhelm Automotive Service Center will also benefit from a unique marketing support program designed to reach out and build lasting relationships with women customers.

“Women influence 85 percent of the buying decisions in North American households, effectively becoming the family’s chief purchasing officer,” says Jody DeVere, CEO of, Inc. “AskPatty trains and certifies automotive businesses on how to communicate more effectively with women and ensure they feel safe, respected and empowered, which creates tremendous customer loyalty. Wilhelm Automotive Service Center’s commitment to women shows that management is serious about earning their business.”

In conjunction with, Wilhelm Automotive Service Center has launched a female-focused micro-site that provides the tools and resources most requested by women. The micro-site gives women the ability to schedule service appointments, access coupons and discounts, and learn more about car buying and maintenance online from the comfort of their home or office. The micro-site is easily accessed by searching on, or by going directly to their site. About Wilhelm Automotive Service Center

Wilhelm Automotive is a family owned and operated automotive repair shop that has made customers and community a priority since 1928. Wilhelm Automotive has received numerous rewards in recognition of their service including being named a Motor Age “Top Shop.” All of our five Valley locations offer a 100% satisfaction guarantee on work performed by ASE certified auto technicians. “We are a locally owned business and take pride in the work we do in the community.”

About, Inc.
With international headquarters in Thousand Oaks, California,, Inc. takes a two-pronged approach to revolutionizing the women’s automotive retail market: For consumers, the website, is a safe and reliable source for expert automotive advice and research. For auto dealers, tire dealers, collision centers, auto service and repair centers, the revolutionary Certified Female Friendly® program, designed from the ground up, trains and certifies automotive retail and service centers on how to attract, sell, retain and increase loyalty with women customers.

Women can find an Ask Patty Certified Female Friendly® auto dealer, tire dealer, collision center, auto service and repair centers using the location search at

Go here to learn how to become Ask Patty Certified Female Friendly®.

AskPatty® and Certified Female Friendly® are U.S. registered trademarks owned by, Inc.


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